Yahoo! Takes A Hard Look At Rich Media Advertising

The world of online video has been growing at an enormous rate over the past year and many online companies have been trying to get in on what is the next big thing.

One of the major attractions for companies to video sites is simply the sheer number of people now using them. Websites such as YouTube and MySpace have seen a massive uptake in popularity and it is therefore little surprise that the industry is seeing considerable consolidation, with search engine rivals Google and Yahoo! among those moving into the arena. …continue reading the story
called Yahoo! Takes A Hard Look At Rich Media Advertising